Local Lure: Regional Pages and Websites
Regional pages, web pages geared toward certain cities, neighborhoods or other significant areas to your organization, are a great way to gain the attention of more locals searching for products and...
View ArticleLocal Lure: Google Places
Google Places listings provide a valuable opportunity for local businesses to let prospective customers know about their business.
View ArticleLocal Lure: PPC Campaigns
For local businesses looking for a quick and effective way to attract area customers, pay-per-click (PPC) advertising offers a terrific solution.
View ArticleGoogle Places/Maps Allows Rich Snippets
Google Maps/Places can now support rich snippets of data, including reviews, people and events, to make local search results more contextual.
View ArticleSearch Round-Up: September 24, 2010
Every week, our search news round-up brings you the latest web marketing developments in everything from search engine optimization to pay-per-click advertising. Here are the biggest stories this week:...
View ArticleLocal Lure: Social Media Marketing for Local Businesses
Social media marketing offers a terrific opportunity for local businesses to connect with local customers.
View ArticleNew Google Places Redesign Features Separated Reviews
Last week, Google Places unveiled redesigned Place Pages, which are local search profiles linked to Google Maps.
View ArticleGroupon Launching Do-it-Yourself Deal Platform
Groupon, the burgeoning deal-of-the-day website, is preparing to test out Groupon Stores, a new self-service platform for businesses looking to promote specials.
View ArticleGoogle Reveals New Place Search
A dramatic change in the way local search results are displayed, Place Search is likely to have a considerable impact on local SEO.
View ArticleFive Web Marketing Trends for 2011
Now that we’re at the beginning of 2011, you might be looking to update your web marketing to make your organization more viable online in the coming year. From social media to local SEO, here are the...
View ArticleCan Customers Find Your Business on the Internet?
In an age where most consumers rely on their mobile device to access information about local businesses, it is increasingly important to manage a business’s presence online through citations. A...
View ArticleShowing Your Local Love
Consumers feel good about supporting local businesses and it is obvious why: It strengthens their community Helps their community retain its unique character It supports the local economy and helps...
View ArticlePhoenix Internet Marketing: 5 Small Biz Basics
As a small, Phoenix-based business, you may not feel the pressure to compete globally for Google Page Rank or social media followings. However, Phoenix internet marketing is big business, and you can...
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